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T. Rowe Price defends memecoins in active crypto ETF, says excluding them on principle would ‘undermine’ active management

On August 8, 2026 by voice

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Asset management giant T. Rowe Price has confirmed that memecoins are part of the investment universe for its actively managed crypto exchange-traded fund, TKNZ. The firm’s head of digital assets, Blue Macellari, said the decision to include these assets is rooted in the philosophy of active management: excluding them solely on principle would defeat the purpose of the strategy.

Why memecoins are in the fund

Macellari explained that memecoins that have demonstrated longevity and remain among the top assets by market capitalization should be evaluated individually for investment merit and momentum. She argued that investors should not be shut out of opportunities simply because an asset carries the memecoin label. This approach reflects a broader trend among traditional asset managers who are increasingly incorporating digital assets into regulated products, but it also highlights the ongoing debate about the legitimacy and long-term value of meme-based cryptocurrencies.

TKNZ’s current allocation and strategy

According to the latest disclosures, TKNZ allocates approximately 60% of its portfolio to Bitcoin and Ethereum, the two largest cryptocurrencies. Dogecoin, the most prominent memecoin, represents 1.26% of the fund’s holdings. T. Rowe Price adjusts allocations across five to fifteen cryptocurrencies flexibly, based on market conditions and risk assessments. This dynamic approach is central to the fund’s active management thesis, allowing the firm to respond to market shifts rather than maintaining a static index.

What this means for investors

For investors, the inclusion of memecoins in a professionally managed fund signals a shift in how traditional financial institutions view these assets. While memecoins are often dismissed as speculative or even joke assets, their persistence and market capitalization have forced some fund managers to consider them seriously. However, the small allocation to Dogecoin suggests that T. Rowe Price is approaching this cautiously, balancing potential upside with the high volatility and reputational risks associated with memecoins.

Industry context and regulatory considerations

The move comes as the U.S. Securities and Exchange Commission has approved several spot Bitcoin and Ethereum ETFs, but the regulatory path for funds holding other cryptocurrencies, including memecoins, remains less clear. T. Rowe Price’s active ETF structure allows it to hold a wider range of assets than passive funds, which are typically tied to a specific index. This flexibility is a key selling point for investors who want exposure to the broader crypto market without the complexity of managing individual tokens.

Conclusion

T. Rowe Price’s decision to include memecoins in its active crypto ETF reflects a pragmatic approach to digital asset investing. By evaluating assets on their individual merits rather than their labels, the firm aims to provide investors with a flexible, actively managed vehicle that can adapt to the evolving crypto landscape. While the allocation to memecoins is small, it signals a growing acceptance of these assets in traditional finance, even as the broader market continues to debate their long-term viability.

FAQs

Q1: Why did T. Rowe Price include memecoins in its crypto ETF?
T. Rowe Price’s head of digital assets, Blue Macellari, stated that excluding memecoins solely on principle would undermine the purpose of active management. The firm evaluates each asset individually for investment merit and momentum, rather than dismissing them based on their memecoin label.

Q2: What is the current allocation of TKNZ?
TKNZ allocates about 60% of its portfolio to Bitcoin and Ethereum. Dogecoin, a memecoin, represents 1.26% of the fund’s holdings. The fund adjusts allocations across five to fifteen cryptocurrencies based on market conditions and risk.

Q3: Is this a common approach among traditional asset managers?
While most traditional asset managers have focused on Bitcoin and Ethereum for their crypto products, some are beginning to explore a broader range of digital assets. T. Rowe Price’s active management approach allows for more flexibility, but the inclusion of memecoins remains relatively uncommon and is viewed as a cautious, pragmatic step.

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