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ZNS Connect Launches on BOB Blockchain – Human-Readable Identities Come to Bitcoin Layer-2

On January 11, 2026 by voice

With its new line of human-readable domain names for Bitcoin, ZNS Connect has paved the way for a new era in Bitcoin Layer-2. The inclusion of clear and accessible content .Bob addresses have simplified the experience of using a Bitcoin wallet by replacing complicated, hard-to-spell, and often difficult-to-type traditional wallet addresses. ZNS Connect is taking a bold step forward with this launch, enhancing access to crypto-based applications like never before. This addresses a major challenge in adoption by enabling the development of memorable and easily shareable digital identities.

What BOB Brings to the Table

BOB, an innovative hybrid Layer-2 solution on the world’s leading Blockchain platform, which includes the securities of Bitcoin and the functionality of Ethereum (Smart Contracts).As ZNS Connect launching on BOB, it has access to an ecosystem that will grow and combine the power of Bitcoin security and liquidity with the benefits of EVM Compatible technology.

The strategic choice behind ZNS Connect’s Approach is evident. The industry has seen significant increases in the use of Bitcoin Layer-2 technology due to the developer community’s interest in creating more innovative ways to utilize the Bitcoin ecosystem. With the integration of ZNS Connect, users are enabled to create human-readable identities on the Hybrid Infrastructure of Web3

Multi-Chain Vision and Web3 Identity

ZNS Connect differentiates itself from other services by integrating multiple blockchains into one; this allows users to keep the same identity on more than one blockchain, unlike what is available with the current BOB platform. As the blockchain ecosystem continues to expand at an exponential pace, it is increasingly important for services operating across multiple networks to remain interoperable. This guarantees that users will be able to operate across blockchains without any friction.

The platform provides users with three main advantages, starting with the ability to acquire a .bob domain. Users can then utilize that domain across multiple Web3 or decentralized applications and share it freely throughout the broader decentralized ecosystem. This is similar to what has been done in Web3 sports and gaming, where simplified user experience is very important for the mainstream adoption of these solutions.

The Bigger Picture for Bitcoin L-2s

The launch of ZNS Connect highlights a broader trend of expanding infrastructure on Bitcoin Layer-2. As new projects continue to build on these layers, the demand for user-friendly tools becomes essential for widespread adoption. Domain naming services (DNS) for Ethereum have already demonstrated the need for them and have proven to be a viable business model. To date the Ethereum Name Service (ENS) has registered millions of domains, and it has become a vital part of the Ethereum ecosystem’s identity layer.

The current timeframe will undoubtedly be critical for the future of Bitcoin’s evolution into a multi-faceted platform, moving away from the traditional store of value characterizations we’ve come to expect, through Layer-2 that unlock incremental features that, combined with ZNS Connect, create identities that will allow for normal users to utilize these new features and take advantage of the new capabilities available through Bitcoin.

Conclusion

Ultimately, BOB is leveraging ZNS Connect’s initial entry into the BOB service to build a strong reputation for both brands during a time of rapid development in the Layer-2 Bitcoin networks. The launch of BOB signifies their commitment to prioritizing user accessibility when developing blockchain applications. As the future becomes increasingly multi-chain, having an easily identifiable and memorable identity will be just as important as having blockchain technology at the base level.

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